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This month, SM Supermalls is bringing even more reasons to plan that next mall trip across Mindanao. Think new cafés, fresh dining spots, and exciting brands making their debut! Here’s a quick roundup of the latest openings you won’t want to miss.
Let’s get into the newest arrivals, shall we?
Category: Random Musings
The next great Filipino brand may be closer than you think. Behind every handcrafted accessory, woven textile, artisanal delicacy, sustainable fashion piece, and proudly Filipino product is a woman who dared to turn an idea into a business. Some are preserving generations of Filipino craftsmanship. Others are creating livelihoods for their communities. And some are already making the leap from trade fair booths to wider retail distribution.
No two mall visits are exactly the same. Some days call for a café stop, others for a shopping trip or a meal you’ve been craving!
Great marketing goes beyond capturing attention—it creates genuine connections. At SM Supermalls, every campaign begins with understanding the communities it serves, from celebrating local culture and uncovering consumer insights to creating launches that reflect the identity of a place.
Philippines is bringing the ultimate foldable experience closer to more Filipinos as the HONOR Magic V6 is now available through postpaid plans exclusively with Globe, giving consumers the opportunity to experience HONOR’s latest flagship foldable with flexible payment options.
Customers continue to be the transformation driver for SM Supermalls.
Following undisrupted foot traffic and positive business performance in the first half of 2026, the mall operating arm of SM Prime Holdings Inc. has noted three key factors that maintained market interest despite scaled consumption patterns earlier in the year.
If you’re always on the lookout for what’s new, you’re in the right place! And yes, we’re sure you saw the photo above…the most-awaited tumbler brand now officially made its way to the Philippines! 🫶🏼
Visa (NYSE: V), a global leader in digital payments, announced today that Visa debit and credit cardholders in the Philippines can now add their eligible cards to Apple Pay on their iPhone, Apple Watch, iPad, and Mac. Apple Pay is an easy, secure and private way to pay in-store, in-app and online.
Jollibee the Philippines’ number one fast food chain, is giving fans another reason to enjoy their favorite meals with the launch of the exclusive JolliBINI Bundles. Available for a limited time, the new promotion pairs Jollibee’s best-loved menu favorites with exclusive collectibles inspired by the nation’s biggest P-pop girl group, BINI.
Chocolate fever is sweeping the globe. From the rise of premium chocolate trends in Europe to the viral “Dubai chocolate” phenomenon on social media, cacao has once again ascended as a high-value commodity. Yet cacao is far from a new crop in the Philippines. Introduced during the Spanish colonial period, it has long been woven into Filipino culture through traditional products such as tablea and tsokolate de batirol. Today, chocolate is no longer just a confectionery staple, it is a premium product that reflects origin, craftsmanship, and sustainability.