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Advocacy

CHERRY CARES: Second Free ECG Testing Tondo Indigent Patients

CHERRY Cares successfully concluded National Heart Awareness Month on February 28, 2025, by providing free ECG testing to indigent patients at Tondo Medical Center. This program, which marks the second year of CHERRY Cares and Tondo Medical Center’s strong collaboration, demonstrates the foundation’s dedication to heart health for everyone.

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Advocacy

Step Forward for Inclusion: Happy Walk 2025 Unites Communities Nationwide

This March 30, 2025, thousands of families, advocates, and supporters will come together to celebrate Happy Walk 2025, a nationwide movement dedicated to fostering awareness, inclusion, and empowerment for individuals with Down Syndrome.

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Advocacy

From Bin it Right to #SMWasteFreeFuture: How SM Minimizes Landfill Impact

It is not “out of sight, out of mind”; landfills are not just eyesores in remote areas, but they also pose a significant health risk to the communities around them and emit a substantial amount of greenhouse gases from decaying food waste.

The SM Waste-Free Future initiative endeavors to reduce waste generation and increase the rate of diversion.

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Advocacy

SM Prime Champions Sustainability with Water for Tomorrow Campaign

Access to clean and potable water is one of today’s most pressing challenges, with rapid urbanization and population growth straining freshwater resources. United Nations (UN)-Water emphasizes that effective water management is crucial for society and the environment.

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Advocacy

Women on Fire 2025: Empowering Women, Building Resilient Communities

In recognition of National Women’s Month and Fire Prevention Month, SM Cares launched Women on Fire, a celebration of the remarkable leadership, strength, courage, and resilience of women in fire prevention, disaster response, and community safety. Through collaboration with key government agencies and private organizations, Women on Fire served as a platform for education, awareness, and empowerment, reaching over 25,000 participants across all initiatives.

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Advocacy

SM Strengthens Pivot to Solar PVs in Support of DOE’s Renewable Energy Goals

As the world continues to grapple with depleting resources, the need for renewable energy has never been more urgent. Malls, as significant energy consumers, have a unique opportunity to lead the charge towards a greener, more sustainable future by adopting renewable energy solutions that can significantly reduce their environmental impact.

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Advocacy

GREAT Women Festival: The Power of the Network

GREAT Women Festival: “The Power of the Network” is a series of events during the month of March to celebrate the strengths of women groups, individuals and corporate partners towards opportunities to help, inspire, educate and connect women to each other and to a network that supports economic and employment opportunities. “For Women, Celebrating women” is this year’s battle cry for power women in organized groups. This first ever festival is made possible through collaborations of groups such as the Philippine Women’s Economic Network (PhilWEN) and its member organizations like the Filipina CEO Circle (FCC), NextGen Organization of Women Corporate Directors (NOWCD), SPARK or Samahan ng mga Pilipina para sa Reporma at Kaunalaran, Inc. (Filipinas for Reform and Development), Business and Professional Women BGC and Network for Enterprising Women (NEW); The Philippine Business Coalition for Women Empowerment (PBCWE) with the EON Group as the event organizer and YSpace at the Yuchengco Museum as the venue partner. The network is joined by multi-national and private companies and associations who are participating in this event. 

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Advocacy

SM Prime and DENR Bolster Manila Bay Cleanup

In a joint effort for Manila Bay, SM Prime Holdings (SM Prime), together with the Department of Environment and Natural Resources (DENR), was present for the handover of a state-of-the-art catamaran trash boat to complement the ongoing battle against water pollution. DENR received the boat last January 31, along with essential navigation and safety equipment as well as cleaning tools. The 30-foot catamaran will be operated by the DENR Metropolitan Environmental Office – South Zone and will contribute to the agency’s capacity to combat water pollution and preserve the vital marine ecosystem.

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Advocacy

Built to protect: SM Prime’s flood mitigation strategy

SM Prime Holdings (SM Prime), a pioneer in sustainability initiatives in the Philippines, has long been committed to environmental stewardship and building resilient structures. From its early adoption of water recycling and innovative energy management programs to operationalizing renewable energy and waste management, SM Prime has consistently prioritized sustainability. This commitment was further underscored by the company’s active participation in the recent Asia Pacific Ministerial Conference on Disaster Risk Reduction, hosted by the Department of Environment and Natural Resources and the Office of Civil Defense. At the conference, Hans Sy, Chairman of the Executive Committee, emphasized the critical role of resilience in urban populations and how innovation and multi-sectoral collaboration are essential for the country’s sustainable development.

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Advocacy

Sensory-friendly screening of “Firefly” shines a light on inclusion

In celebration of National Autism Consciousness Week, SM Cares, SM Cinema, Autism Society Philippines (ASP), and GMA Pictures partnered to host a successful sensory-friendly screening of the award-winning film “Firefly” on January 17, 2025. Over 2,000 participants across 10 SM malls, including children on the autism spectrum and their families, enjoyed a heartwarming and inclusive movie experience.